Fri 9 Mar 2007
Is Your Order Management System a Customer Asset or Liability?
Posted under CRM Buyer , CRM NewsNo CRM Comments
There’s no other series of business processes that are going through more of a transformation today and impacting customer relationships more than order management. These series of processes have gone through multiple owners, first starting with IT who adopted them as a quick way to achieve ERP system consolidation goals. Then they were passed on to the CFO and line-of-business managers as many companies realized that their order management systems had been more of a liability than an asset and needed to deliver on the many commitments their companies have been making to customers.
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